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Marketing
Showing 1-690 of 900 Thesis
The effect of packaging on consumer buying decision...
<p> The project examines the effect of packaging on consumer buying behaviour with reference to Unilever Company. The study main objective is to know t...
The effect of packaging on the sales of a company’s product...
<p> <em>This project work focuses on the effect of packaging on sales of company’s products with Guinness Nigeria Plc Benin City as a case ...
The effect of promotional activities on the consumption of a company product...
<p> <em>This research work is to investigate the impact of promotional activities on the consumption of a company’s product using MTN Niger...
The effect of purchasing and supply activities in construction industry ...
<p> This project work titled the effect of purchasing and supply activities in construction industry. Its main objective is to find out if purchasing a...
Effect of television advertisement on buying behaviour with regards to household nec...
<p> <em>This study examined the effect of television advertisement on buying behaviour with regards to household necessity, a case study of women...
The effectiveness of advertising on the marketing of consumes’ product...
<p> <em>This research work was carried out to examine the effectiveness of advertising in the marketing of consumers’ product using Nestle ...
The effects of sales promotion on consumer buying decision...
<p> <em>This research was under taken to elicit the effect of sales promotion on consumer buying decision using Coca-Cola Bottling Company as a c...
The impact of advertising on the buying habit of rural dwellers...
<p> <em>This study aims at understanding the impact of advertising on the buying habit of rural dwellers. The study has other objectives such as ...
The impact of advertising on the consumption of noodle foods...
<p> <em>The rate of consumption of a particular product is not only determined by the desire of the consumer but also by the level of adverting o...
The impact of marketing information system on managerial decision making...
<p> <em>This project looks at the impact of marketing information system on decision making in an organization, case study of Coca-Cola Plc Benin...
The impact of product quality on consumer brand loyalty...
<p> <em>This research revealed extensively the impact of product quality on consumer brand loyalty. The main purpose was to find out the impact o...
Marketing strategies as a technique for profit maximization in manufacturing enterpr...
<p> <em>This research examined marketing strategies as techniques for profit maximization in a manufacturing enterprise (A survey of Guinness Nig...
New product development test marketing prospect and challenges...
Abstract: New product development is a critical process for companies seeking growth and innovation. Test marketing plays a key role in this process by allowing...
Packaging as a promotional tools in the marketing of consumer goods...
<p> <em>This research was conducted to examine packaging as a marketing tool for marketing consumer goods take NASCO as a case study. Data gather...
Political marketing in nigeria ( case study of apc and pdp )...
<p> <em>This research work was undertaken to investigate the application of marketing in politics with the focus on PDP and APC. It is the conten...
Role of advertising in the sales of nigeria made goods...
<p> This research aimed at displaying what roles advertising plays in the sales of Nigeria made goods marketed by Uyi Technical Company have been able ...
Role of marketing in nigeria banking sector...
Abstract: The banking sector in Nigeria plays a crucial role in the country's economy, and marketing has become an essential component for banks to thrive in a...
Service delivery and customer satisfaction in transport business...
<p> <em>This study is set out to examine the nature of service delivery and customer satisfaction in transport businesses. The purpose of this st...
Significance of personal selling in the marketing of detergent...
<p> <em>The main objective of this project was to determine the extent to which personal selling is understood, accepted and adopted by Unilever ...
Significance of price in introduction of new product...
<p> The topic titled “Significance of price in introduction of a new product” was chosen to examine the relevance of price in the introduct...
Significance of price on the sales of new product...
<p> <em>This project aims at examining the significance of price in sales of new produce and as a profit planning for a general phenomenon in an ...
Strategies for marketing a new product in a saturated market...
Abstract: Marketing a new product in a saturated market presents unique challenges that require innovative and strategic approaches. This research project expl...
The effect of advertising on the sales of toothpaste...
<p> <em>This project is titled the effect of advertising on the sales of toothpaste using herbal toothpaste as a case study. The objective is to ...
A study of the product distribution system in the brewery industry...
<p> This project which is a modest attempt to study the distribution system in the brewery industry taking consolidated breweries plc Awomama, brewery ...
An appraisal of marketing mix application in retail businesses...
<p> <em>This research work shall determine whether or not the principles of marketing as being taught theoretically is applied in the retail Busi...
Effect of marketing planning on the performance of service organization...
<p> <em>This research study outlined the effect of Marketing Planning a performance services organization. Suggest possible remedies to correct s...
The effects of packaging on sales of consumer product...
<p> This project work focuses on effect of packaging on sales of consumer product with survey of Guinness Nigeria Plc, Benin City. It is aimed at asses...
Going beyond just advertising and its impact to sales turnover of a company...
Abstract: Advertising has long been recognized as a crucial component of a company's marketing strategy, playing a significant role in creating brand awareness...
Impact of advertising on the purchase of etisalat recharge cards ...
<p> This research work identified and analyzed the impact of advertising on the purchase of Etisalat recharge cards, a case study of Auchi Metropolis. ...
Impact of sales promotion on the marketing of soft drinks...
<p> <em>The main objective of this project was to determine the extent to which sales promotion is understood, accepted and adopted by 7-up bottl...
