Table of Contents
Abstract
This project will develop a partnership and distribution plan to bring a new food product idea to market. The product is a line of organic fruit snacks targeted at children. Through market research and competitor analysis, opportunities and challenges in the market will be identified. Potential partnership and distribution options will be evaluated based on ability to reach target customers, production and fulfillment capabilities, and financial considerations. A recommended partnership structure and distribution strategy will be proposed, along with an implementation timeline and performance metrics to track success.
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