E-business in nigeria: a study of the challenges confronting customers – business administration project topics

Thesis Overview

<p> </p><p><strong>1 &nbsp; INTRODUCTION</strong></p><p>&nbsp;</p><p>This is the introductory part to the research work. The part of the research will furnish the reader with the back ground to the subject matter. It will also have in it the objective of this study, the research gap that necessitates this research work. It also includes the research problem, definition and limitation of study and closes with the structure of the entire research.</p><p>&nbsp;</p><p>&nbsp;</p><p><strong>1.1 &nbsp; Background</strong></p><p>The breakthrough in the information and communication technology (ICT) in the last two decades as a result of the spread of internet from the military to academia then to commercial entities to individuals (Ed McMahon, 2000) has greatly affected the way many things ranging from domestic activities to business and governance are being handled. The Internet; a computer-based network of multiple interconnected public and private networks which started in 1969 as a project of US department of Defence, for the original purpose of creating a collaborative platform for use in military and education evolved into a great agent of change in many facets of life among which is business and all its activities (Fellenstein &amp; Wood 2000:9). The growth of ICT and the internet have also provided the world with series of platforms among which is the one that serves the purpose of electronic marketplace where electronic business takes place. Until very recently, most customers who entered a market had to be physical present to some degree. The markets keep transforming with ages and generations. But now the changes are faster than ever. There is no need for bricks and buildings to make a market. Anyone with the required ICT and it supporting facilities can make a market at will (Leebaert, 1998:1-7). The rate at which ICT diffused and kept spreading into all strata of the society ranging from the manufacturing to the service sector, has made it arguably the most pervasive technology ever developed in the last quarter of the twentieth century ( Oyelaran-Oyeyinka and Lal 2004: 7 ). This study focuses on the application and use of Information and Communication Technologies (ICTs) in business; which will be referred to as e-business throughout this study.</p><p>&nbsp;</p><p>The emergence of electronic business (e-business) in the developed world has changed the way customers and business partners are being dealt with, it has also provided the developed countries with new stream of revenue, new ways of handling information, new manners of processing information, new organisational structure, new sets of skills, a more electronic supply chain, a new standard and legal framework and a dynamic alliance. It has also provided businesses with new ways of approaching and relating to customer and retaining them. ICT is also changing the face of competition and nature of organisational leadership. It is equally leading organisations to have second thought on the traditional definition of value, competition and service. It has not only revolutionized the relationships within the organisations and those between and among organisations and individuals but has also enhanced the productivity, encourage greater customer participation, enabled customization and reduced cost. (Andam 2003)</p><p>&nbsp;</p><p>The growth of electronic business is reducing the distance barrier between business and their customers. And it is also encouraging a borderless marketplace. All these developments in electronic business could also provide the developing countries with great opportunities and could lead to more integration of these countries into the global economy. The use of e-Business has already come to stay in business and it is already becoming a way of life in the developed countries. The successes that have been recorded in these economies are serving as a propelling factor for the government and businesses in the developing countries. The developing countries including Nigeria and other Sub-Saharan African countries, are also adopting and are encouraging the deployment of ICT in business life (Kamel 2006:9).</p><p>&nbsp;</p><p>The successes recorded by governments and businesses in the developed countries, has propelled the government of Nigeria; the second largest economy in Africa, to deem it fit to put in place structures and frameworks that will make the country to be more integrated into the global economy in order to equally enjoy.</p> <br><p></p>