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Marketing
Showing 1-450 of 900 Thesis
Influence of advertising on consumers’ purchasing behaviour of toothpaste bran...
<p> </p><p>INTRODUCTION</p><p>The study looked at the influence of advertising on consumers’ purchasing behaviour of toot...
Assessment of communication as a strategic public relation ...
Abstract: Communication plays a vital role in the practice of public relations, serving as a strategic tool for organizations to build relationships with their...
Radio and promotion of culture in nigeria...
Abstract: The radio has played a significant role in promoting culture in Nigeria. This research project aims to explore the impact of radio on the promotion a...
Impact of ait programme “hero’s of our time” on women emancipation...
The abstract section of the research content is as follows: This research project aims to investigate the impact of the AI program "Heroes of Our Time" on wome...
Audience perception of the media in mobilizing women for political participation...
Abstract: The role of media in influencing political participation, especially among women, has been a subject of increasing interest and scrutiny. This researc...
Media and creation of political awareness...
Abstract: The role of media in shaping political awareness and opinions among the public has been a subject of significant interest and debate in recent years. ...
Influence of radio broadcast messages on family planning attitude of couples ...
<p> This study is on the research of “The Influence of Radio messages on Family Planning Attitudes towards Couples in Uyo metropolis” it st...
Influence of advertisement revenue on programmes and services delivery...
Abstract: This research aims to investigate the influence of advertisement revenue on programs and services delivery. In the modern media landscape, advertisin...
Critical assessment of nta national integration programme...
Abstract: The NTA National Integration Programme has been a significant initiative aimed at promoting unity and cohesion among the diverse ethnic and cultural ...
Media channel and audience retention: a comparative study of traditional media (radi...
Abstract: This research project aims to conduct a comparative study on media channels and audience retention, focusing on traditional media such as radio, tele...
The effects and consequences of social media on music artists, music consumption and...
Abstract: Social media has revolutionized the music industry, providing artists with new platforms to connect with their fans and promote their music. This res...
Journalists’ perception of the credibility of citizen journalism on social med...
<p> This study focused on journalists’ perception of the credibility of citizen journalism on social media platforms. The population of the study...
Television advertising and consumer patronage of soft drinks...
<p> This study examined television advertising and consumer patronage of soft drink in Uyo urban. The population of the study consisted of 436,606 pers...
Communication as indispensible tool of effective administration...
Abstract: Communication is a fundamental aspect of effective administration in any organization. The ability to convey information, share ideas, and coordinate ...
Intensive promotion and students consumption pattern of coca cola products ...
Abstract: This research project aims to investigate the impact of intensive promotion on students' consumption patterns of Coca-Cola products. The study will ex...
The effect of twitter ban in nigeria among the universities of benin and benson idah...
<p> This study was on the effect of twitter ban in Nigeria among the Universities of Benin and Benson Idahosa Edo state. Three objectives were raised w...
Audience perception of the credibility of foreign and local news organizations...
<p> </p><p>The thrust of thrust of this study was to ascertain how the credibility of our local news organization are being perceived by Ni...
Proposals for effective application of the media in the crusade against female circu...
<p> </p><p>In this study, the researcher set out to examine the various strategies for applying the media in the crusade against female cir...
Development journalism as a pre-requisite for rural development...
Development journalism plays a crucial role in promoting rural development by providing a platform for information dissemination, advocacy, and accountability. ...
Development journalism as a pre-requisite for rural development...
Development journalism plays a crucial role in fostering rural development by creating awareness, facilitating communication, and advocating for positive change...
Effects of commercialization on the performance of broadcasting organization ...
Abstract: Commercialization has become an increasingly prevalent trend in the broadcasting industry, raising concerns about its impact on the performance of br...
Role of vision africa on political mobilization of rural dwellers ...
<p> </p><p>The study is geared toward finding out the role of vision Africa radio umuahia on political mobilization of rural dweller in umu...
The role of africa independent television in promoting popular culture ...
<p> </p><p>The research investigates the contribution of African Independent Television (AIT) in promoting youth popular culture. To this e...
An appraisal of advertising as a tool for promoting sales of soft drinks (a case stu...
<p> The history of advertising is as old as man himself. The story date back to the prehistoric period when man was using town criers, drummers, flute ...
An assessment of physical distribution in the performance of an organisation...
<p> </p><p>This project work is centered on stock control as a measure for ensuring profitability in an organisation a case study of Kaduna...
An evaluation of marketing strategies of mobile phone operators in mtn nigeria, kadu...
<p> </p><p>This project is focused on the “Evaluation of marketing strategies of mobile phones in MTN Nigeria, Kaduna branch. The mai...
The impact of cultural influences on consumer buying behaviour in kaduna south local...
<p> The primary objective of this research work is to investigate the impact of cultural influences on buying behaviour, particularly on consumers. Inf...
Impact of sales promotion strategies on customer patronage of breweries product (a c...
<p> <em>This projected is concerned with the impact of sales promotion strategies on customers patronage of Breweries Industry. Nigerian Brewery ...
Management of effective sales force in marketing oriented company...
<p> <em>The essay is designed to provide a general idea and background knowledge to the reader or sales force management. This essay is divided i...
Role of marketing information system in enhancing sales. (a case study of ideal flou...
<p> </p><p>A marketing information system (MIS) is an orderly procedure for the regular collection of raw data both internally and external...
