Thesis Abstract

Abstract
This thesis presents a comprehensive analysis of code-switching in multilingual social media communication. In recent years, the rise of social media platforms has transformed the way individuals communicate and interact online. Code-switching, the practice of alternating between two or more languages within a single conversation or text, has become a common phenomenon in the digital space, presenting unique challenges and opportunities for linguistic research. This study aims to explore the patterns, motivations, and implications of code-switching in multilingual social media communication. Chapter 1 provides an introduction to the research topic, including the background of the study, problem statement, objectives, limitations, scope, significance, structure of the thesis, and definition of key terms. The chapter sets the stage for the subsequent chapters by establishing the context and rationale for the study. Chapter 2 consists of a comprehensive literature review that explores existing research on code-switching, multilingualism, social media communication, and related topics. The chapter synthesizes key findings and identifies gaps in the literature that the current study seeks to address. Chapter 3 outlines the research methodology employed in this study. The chapter discusses the research design, data collection methods, data analysis techniques, and ethical considerations. The methodology section provides a detailed overview of how the research was conducted and the rationale behind the chosen approach. Chapter 4 presents a detailed discussion of the findings from the analysis of code-switching in multilingual social media communication. The chapter examines the patterns of code-switching, the motivations behind code-switching behavior, and the implications for language use and identity construction in the digital space. Chapter 5 offers a conclusion and summary of the key findings of the study. The chapter discusses the implications of the research findings, highlights the contributions of the study to the field of linguistics, and suggests areas for future research. Overall, this thesis contributes to our understanding of code-switching in multilingual social media communication and sheds light on the complex dynamics of language use in online interactions. By examining the ways in which individuals navigate multiple languages in digital communication, this study provides valuable insights into the evolving nature of language practices in the digital age.

Thesis Overview

The project titled "Analysis of Code-Switching in Multilingual Social Media Communication" aims to investigate the phenomenon of code-switching in the context of social media communication among multilingual users. Code-switching, the practice of alternating between two or more languages or language varieties within a single conversation or text, is a common linguistic phenomenon that has gained significant attention in recent years due to the widespread use of social media platforms. The research will delve into the various aspects of code-switching, including the motivations behind code-switching behavior, the linguistic patterns and structures of code-switched utterances, and the social and cultural implications of code-switching in online communication. By focusing specifically on social media platforms, the study seeks to explore how code-switching is employed by multilingual users to navigate their online interactions and express their identities in a digital environment. The project will employ a mixed-methods approach, combining qualitative analysis of code-switched social media posts with quantitative data on language use patterns and user demographics. By analyzing a diverse range of social media content from different linguistic communities, the research aims to uncover the underlying mechanisms and functions of code-switching in online communication. Furthermore, the study will also investigate the impact of code-switching on user engagement, interaction dynamics, and the construction of social identities in the context of social media platforms. By examining the ways in which code-switching is utilized by multilingual users to negotiate their online presence and communicate with others, the research aims to provide valuable insights into the complex interplay between language, culture, and technology in a digital age. Overall, the project "Analysis of Code-Switching in Multilingual Social Media Communication" seeks to contribute to the existing body of knowledge on code-switching by offering a comprehensive analysis of this linguistic phenomenon in the context of social media communication. Through its rigorous research methodology and detailed investigation of code-switching practices on social media platforms, the study aims to shed light on the intricate ways in which multilingual users navigate their online interactions and construct their digital identities through language choice and code-switching behavior.