Thesis Abstract

Abstract
This thesis presents an in-depth analysis of code-switching patterns within multilingual social media discourse. Code-switching, the practice of alternating between two or more languages or language varieties within a single conversation or text, is a prevalent phenomenon in online communication. The study aims to investigate the various code-switching patterns employed by users in multilingual social media interactions, with a focus on understanding the motivations behind these language shifts and the impact they have on communication dynamics. Chapter One provides an introduction to the research topic, outlining the background of the study, problem statement, objectives, limitations, scope, significance, and structure of the thesis. Additionally, key terms related to code-switching and social media discourse are defined to establish a common understanding for the reader. Chapter Two presents a comprehensive literature review that synthesizes existing research on code-switching, social media discourse, and the intersection of the two fields. The review examines different theoretical frameworks, methodologies, and findings from previous studies to provide a foundation for the current research. Chapter Three details the research methodology employed in this study, including the selection of data sources, data collection methods, data analysis techniques, and ethical considerations. The chapter outlines the steps taken to analyze code-switching patterns in multilingual social media discourse and discusses the rationale behind the chosen methodology. Chapter Four presents the findings of the study, focusing on the identification and analysis of code-switching patterns observed in a sample of social media interactions. The chapter highlights the different types of code-switching strategies employed by users, the linguistic features that influence code-switching decisions, and the communicative functions served by code-switching in online discourse. Chapter Five concludes the thesis by summarizing the key findings, discussing their implications for our understanding of code-switching in multilingual social media discourse, and suggesting directions for future research. The chapter also reflects on the broader significance of the study and its potential contributions to the fields of linguistics, communication studies, and digital media research. Overall, this thesis contributes to the growing body of literature on code-switching and social media discourse by offering a nuanced analysis of language practices in online interactions. By shedding light on the complex ways in which individuals navigate multiple languages in digital communication spaces, this study enhances our understanding of linguistic diversity, identity construction, and social interaction in the digital age.

Thesis Overview

The project titled "Analysis of Code-Switching Patterns in Multilingual Social Media Discourse" aims to investigate the phenomenon of code-switching within the context of social media interactions involving multiple languages. Code-switching, the alternation between two or more languages within a single discourse, is a common linguistic practice observed in multilingual communities. With the increasing prevalence of social media platforms as spaces for communication and interaction, understanding how code-switching manifests in this digital environment is crucial for gaining insights into language use and identity construction in contemporary society. The research will delve into the patterns, motivations, and implications of code-switching in multilingual social media discourse. By analyzing user-generated content across various social media platforms, the study seeks to identify the linguistic features and sociolinguistic factors that influence code-switching behaviors. Additionally, the project aims to explore the role of code-switching in shaping online communication practices, community dynamics, and identity performance among multilingual users. Through a combination of qualitative and quantitative research methods, including discourse analysis, content analysis, and sociolinguistic surveys, the project will provide a comprehensive examination of code-switching practices in multilingual social media contexts. By investigating how language alternation is utilized and interpreted within online interactions, the research aims to contribute to a deeper understanding of the complex interplay between language, culture, and technology in the digital age. Overall, the project on the "Analysis of Code-Switching Patterns in Multilingual Social Media Discourse" seeks to shed light on the dynamic nature of language use in digital spaces and its implications for communication practices, identity negotiation, and social relationships in multicultural and multilingual online communities. The findings of this research are expected to offer valuable insights into the evolving landscape of language diversity and interaction patterns in the era of social media and digital communication platforms.