Effect of Mass Media on Yoruba and Tradition (a case study)

• TABLE OF CONTENTS1.0 INTRODUCTION1.1       Background to the Study1.2       Statement of the Problem      
• 1.3      Objectives of the study                      
• 1.4      Research Questions
• 1.5      Significance of the study      
• 1.6      Scope of the Study    
• 1.7      Justification of the Study1.8       Operational Definition of TermsCHAPTER TWO: 
• 2.0LITERATURE REVIEW                                        
• 2.1         Introduction2.2          Conceptual Model2.
• 3.1      Concept of Mass Media 2.
• 3.2      Concept of Culture and Tradition2.4          Mass Media and Society2.5          Globalization and culture
• 2.6         Nigeria Media and the Indigenous Cultures
• 2.7         Yoruba History and Traditions
• 2.8         Theoretical Framework 2.
• 8.1      Cultural Norms Theory 2.
• 8.2      Cultivation Theory 2.
• 8.3      Relevance of the theory to the study

Chapter THREE

RESEARCH METHODOLOGY

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• 3.0RESEARCH METHODOLOGY    
• 3.1      Introduction  
• 3.2      Research Design        
• 3.3      Population of the Study        
• 3.4      Sample and Sampling Technique      
• 3.5      Research Instrument
• 3.6      Validity of Research Instrument
• 3.7      Reliability of Research Instrument    
• 3.8      Method of Data Collection
• 3.9      Method Data Analysis

Chapter FOUR

DATA PRESENTATION AND ANALYSIS

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• 4.0DATA ANALYSIS AND PRESENTATION                  
• 4.1      Introduction  
• 4.2      Data Analysis
• 4.3      Discussion of FindingsCHAPTER FIVE: 
• 5.0SUMMARY, CONCLUSION AND RECOMMENDATION5.1       Summary        
• 5.2      Conclusion    
• 5.3      Recommendations    
• 5.4      Limitation of the Study5.5       Suggestion for Further Studies Reference       Appendix