Thesis Abstract

Abstract
This thesis explores the complex relationship between social media and youth identity formation in the context of a globalized world. The pervasive influence of social media on the lives of young people has raised significant concerns regarding its impact on the development and construction of individual and collective identities. The study employs a mixed-methods approach to examine the various ways in which social media platforms shape the identities of youth across different cultural and social settings. Chapter 1 provides an introduction to the research topic, outlining the background of the study, problem statement, objectives, limitations, scope, significance, structure of the thesis, and definition of key terms. The chapter sets the stage for the subsequent chapters by establishing the rationale and framework for the study. Chapter 2 presents a comprehensive literature review that synthesizes existing research on the subject, covering topics such as the role of social media in identity construction, the impact of globalization on youth culture, and the challenges and opportunities presented by digital technologies in shaping contemporary identities. Chapter 3 details the research methodology employed in this study, including research design, data collection methods, sampling techniques, and data analysis procedures. The chapter also discusses ethical considerations and limitations of the research process. Chapter 4 presents a detailed discussion of the findings, drawing on insights from quantitative and qualitative data analysis. The chapter explores themes such as self-presentation on social media, online communities and subcultures, the influence of peer networks, and the negotiation of identity in a digital age. Chapter 5 offers a conclusion and summary of the key findings, highlighting the implications of the study for theory, practice, and policy. The chapter also suggests avenues for future research and provides recommendations for educators, policymakers, and other stakeholders working with young people in the digital era. Overall, this thesis contributes to the growing body of knowledge on the impact of social media on youth identity formation, shedding light on the complex interplay between digital technologies, globalization, and the construction of identities in contemporary society. By examining the experiences and perspectives of young people in diverse cultural contexts, this study offers valuable insights into the challenges and opportunities presented by social media in shaping the identities of the next generation.

Thesis Overview