Thesis Abstract

Abstract
This thesis investigates the impact of social media on political participation and engagement in democracies. The rapid advancement of social media platforms has transformed the landscape of political communication and citizen engagement, raising questions about its influence on democratic processes. The study aims to provide a comprehensive analysis of how social media shapes political participation and engagement in democratic societies. Chapter One provides an introduction to the topic, presenting the background of the study, the problem statement, objectives, limitations, scope, significance, structure of the thesis, and definitions of key terms. The chapter sets the foundation for understanding the relationship between social media and political participation. Chapter Two conducts a thorough literature review, examining existing research on the impact of social media on political participation and engagement. The review covers ten key areas, including the role of social media in shaping political discourse, mobilizing citizens, and influencing electoral outcomes. Chapter Three outlines the research methodology employed in the study, detailing the research design, data collection methods, sampling techniques, and analytical approaches. The chapter includes eight key components, such as the selection of case studies and the rationale behind the methodology adopted. Chapter Four presents a detailed discussion of the findings, analyzing the empirical data collected during the study. The chapter explores the ways in which social media platforms influence political participation and engagement, highlighting the opportunities and challenges they present for democratic processes. Chapter Five offers a conclusion and summary of the thesis, synthesizing the key findings and implications of the research. The chapter reflects on the broader implications of the study for understanding the evolving dynamics of political communication in the digital age. Overall, this thesis contributes to the existing literature on social media and democracy by offering a nuanced analysis of how these platforms shape political participation and engagement. By examining the impact of social media on democratic processes, the study sheds light on the opportunities and challenges presented by digital technologies in contemporary political contexts.

Thesis Overview