Thesis Abstract

This research project aims to investigate the impact of business analytics on decision-making processes within organizations. With the increasing availability of data and the advancement of analytical tools, businesses are relying on data-driven insights to make strategic decisions. This study will explore how business analytics influences decision-making, the challenges and opportunities associated with its implementation, and the skills and competencies required for effective use of business analytics. The findings of this study will contribute to a better understanding of the role of data analytics in modern business decision-making.

Thesis Overview