Thesis Abstract

Abstract
This thesis explores the intersection of traditional art and digital technology in contemporary design, seeking to understand how these two seemingly disparate realms can be integrated to create innovative and meaningful artistic expressions. The study delves into the evolving landscape of design, where advancements in technology are reshaping the creative process and challenging traditional artistic practices. Through a comprehensive literature review, the research examines the historical context of traditional art forms and the impact of digital technology on modern design practices. The research methodology involves a qualitative approach, utilizing interviews with artists, designers, and technologists to gather insights into their experiences with blending traditional and digital techniques. The study also includes case studies of notable projects that exemplify successful integration of traditional art and digital technology. By analyzing these examples, the thesis aims to identify best practices and emerging trends in the field of contemporary design. The findings of the study reveal the diverse ways in which artists and designers are merging traditional and digital elements to create visually stunning and conceptually rich works. From interactive installations that combine physical and digital components to digital tools that simulate traditional artistic mediums, the research showcases the innovative possibilities that arise from this intersection. The study also highlights the challenges and limitations faced by practitioners in navigating this hybrid landscape, including issues of authenticity, accessibility, and sustainability. In conclusion, this thesis argues that the integration of traditional art and digital technology in contemporary design offers exciting opportunities for creative expression and experimentation. By bridging the gap between past and present artistic practices, designers can push the boundaries of innovation and craft new forms of cultural production. The research contributes to a deeper understanding of the evolving role of technology in shaping artistic practices and offers insights for future directions in the field of design. Keywords traditional art, digital technology, contemporary design, innovation, integration, creative expression, interdisciplinary practices.

Thesis Overview

The project titled "Exploring the Intersection of Traditional Art and Digital Technology in Contemporary Design" aims to investigate the dynamic relationship between traditional art and digital technology within the realm of contemporary design practices. This research seeks to explore how the fusion of traditional artistic techniques and digital tools influences and shapes modern design processes and outcomes. The intersection of traditional art and digital technology presents a fascinating area of study as it reflects the evolving landscape of design in response to technological advancements. By examining how traditional art forms such as painting, sculpture, and printmaking intersect with digital tools like computer-aided design software, virtual reality, and 3D printing, this research endeavors to shed light on the innovative approaches and creative possibilities that emerge from this convergence. Through a comprehensive literature review, this project will delve into existing scholarly works, case studies, and theoretical frameworks that address the relationship between traditional art and digital technology in contemporary design. By synthesizing and analyzing this body of knowledge, the research aims to identify key themes, trends, and insights that inform the exploration of this intersection. Furthermore, the research methodology will involve a combination of qualitative and quantitative approaches, including surveys, interviews with designers and artists, observational studies, and comparative analyses of traditional and digital design processes. By engaging with practitioners in the field and observing firsthand the integration of traditional and digital elements in design projects, this study seeks to gain a deeper understanding of the practical implications and creative potentials of this hybrid approach. The findings of this research will be presented and discussed in detail in the fourth chapter, where key themes, patterns, and insights derived from the data analysis will be explored. Through a critical examination of the results, the project aims to offer valuable insights into the ways in which the intersection of traditional art and digital technology can enrich and transform contemporary design practices. In conclusion, this project on "Exploring the Intersection of Traditional Art and Digital Technology in Contemporary Design" aspires to contribute to the growing body of knowledge on the evolving landscape of design by offering a nuanced understanding of how traditional and digital elements can intersect, collaborate, and inspire innovative approaches to design creation. By illuminating the synergies and tensions between these two realms, this research aims to provide new perspectives and insights that can inform and inspire future design practices and scholarship.